How to use platform trends for your brand | TikTok for Business posted on the topic | LinkedIn (2024)

TikTok for Business

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Romantics love trends, like receiving chocolate and flowers on Valentine's Day. Our second Creative Code encourages you to apply platform trends to your brand, in order to connect with wider users.The 2 key takeaways are:Trends are an easy way to tap in that read as native to the platform and will help start conversation with your audience.Start with forces, or macro trends of the platform, before diving into more niche trends and topics.Head to our website to learn more: https://bit.ly/48iIWvj.

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How to use platform trends for your brand | TikTok for Business posted on the topic | LinkedIn (41)

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How to use platform trends for your brand | TikTok for Business posted on the topic | LinkedIn (2024)

FAQs

How are companies using TikTok to promote their products? ›

TikTok marketing involves using short-form video content to promote brands and their offerings, focusing exclusively on TikTok's unique content style.

How do you use TikTok effectively? ›

How to get more views on TikTok: 12 essential strategies
  1. Add hashtags to your content. ...
  2. Create a multi-part series. ...
  3. Include popular music. ...
  4. Follow viral TikTok trends. ...
  5. Know your target audience. ...
  6. Find the best times to post on TikTok. ...
  7. Cross-promote your videos. ...
  8. Create videos from comments.
Sep 14, 2023

Is TikTok a good platform to advertise your business? ›

Depending on the type of brand you have, TikTok ads can be a very effective way to advertise and get out in front of and grow your target market. You might even reach a new audience that isn't on the typical social media platforms like Facebook and Instagram!

Why TikTok is the best social media platform for business? ›

Benefits of TikTok for small business

It has 1 billion active monthly users in 141 countries. More eyes on the app mean more potential for those eyes landing on one of your branded ads. This makes it an attractive marketing platform for businesses that want to reach a large audience.

How can you increase brand awareness and exposure? ›

For some simpler yet effective ways of building brand awareness, you may want to: Create a custom hashtag for Instagram. Participate in or sponsor local events. Post regularly to social media using your brand voice.

How to increase brand awareness through influencer marketing? ›

To really increase brand awareness, have influencers enlist contest rules such as following your brand's account, sharing the giveaway post to their Stories, tagging their friends in the comments, and more.

How much does it cost to have an ad on TikTok? ›

The average CPM on TikTok is $9.16 (as of November 2023). TikTok advertising prices start at $0.50 CPM and $0.02 cost per click. A minimum budget of $500 is required to spend on a campaign, with a minimum daily budget of $50 at the campaign level and a minimum of $20 per day at the ad group level.

How to make money on TikTok without followers? ›

How to Make Money on TikTok Without Followers?
  1. Qualify for TikTok Creator Fund by driving 10k+ views monthly.
  2. Go live frequently and encourage gifting from loyal viewers.
  3. Monetize using affiliate links to earn commissions promoting brands.
  4. Partner with brands as a nano or micro-influencer for sponsored content deals.
Feb 26, 2024

How do you found a company? ›

Starting a business can seem like a lot, but following these steps will help make sure you're successful:
  1. Make a business plan.
  2. Secure funding.
  3. Surround yourself with the right people.
  4. Follow the right legal procedures.
  5. Establish a location.
  6. Develop a marketing plan.
  7. Build your customer base.
  8. Plan to change.

Is TikTok for business free? ›

About TikTok Business Account | TikTok For Business. How can we help you? Business Accounts are free public profiles that give businesses access to exclusive performance insights, creative tools, and account features to help them think like marketers and act like creators.

What is the difference between TikTok creator and business account? ›

TikTok Business Accounts can immediately add a website link in their bios, whereas creator accounts have to hit 1,000 followers before they're able to add a link. Native-only account management. Unlike the Business Account, creator accounts can't connect to social media management tools like Sprout Social.

What is the difference between TikTok personal and business? ›

Both TikTok Business and personal accounts offer unique features and benefits. If you have a business or brand that you want to promote on TikTok, a TikTok Business account is the best option. It will give you access to commercial tools, such as the TikTok store AND advanced analytics.

What document do I need for a TikTok business account? ›

Acceptable documents for business verification
Acceptable DocumentIssuing Authority
Certificate of IncorporationLocal Commercial Registry
D-U-N-S Registered CertificateDun & Bradstreet (D&B)
Extract from commercial registerLocal Commercial Registry
Tax ReturnLocal Tax Offices
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