America's favorite Super Bowl snacks, according to Instacart data (2024)

Super Bowl LVIII is set to take place on Sunday, which means snacks are on the horizon.

Ahead of game day, Instacart shared snacking data in its "Snacktime Report," which uses Instacart's purchase data to uncover America’s favorite Super Bowl snacks and beverages. The online grocery delivery and pick-up service also leaned on consumer survey insights from the Harris Poll.

"Our look into the nation’s shopping carts during the week leading up to the Big Game reveals the true snack MVPs: from tortilla chips being the No. 1 food sold for the Big Game accompanied by lots of rich dips, to the zesty kick of hot wing fixings," Instacart trends expert Laurentia Romaniuk told FOX Business.

6 WINNING DIPS TO ADD TO YOUR SUPER BOWL LVIII SPREAD

"Americans also snag cozy favorites like chili and the ingredients for favorites like buffalo chicken dip while also ensuring there are easy-to-grab crowd pleasers like pretzels, gooey mozzarella sticks and pistachios," she added.

America's favorite Super Bowl snacks, according to Instacart data (2)

Chip Shape Showdown: What tortilla chip shape is the most proffered among Americans for the Big Game? (Instacart / Fox News)

Tortilla chips cinched the coveted No. 1 spot, while the top five were rounded out with cola, cheese blend, salsa and pretzels, respectively.

The top 20 categories were established by finding foods that were in the highest share of carts during the week ending Feb. 12, 2023, compared to the rest of the year.

America's favorite Super Bowl snacks, according to Instacart data (3)

Can you guess the most popular Super Bowl snacks that people buy? Instacart reveals what treats Americans want to get their hands on, according to the company's data. (iStock / iStock)

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Below, check out the categories that peaked during the week of Super Bowl Sunday last year.

America's favorite Super Bowl snacks, according to Instacart data (4)

Instacart determined the top 20 food categories by finding the categories that were in the highest share of carts during the week ending on Feb. 12, 2023, compared to the rest of the year. The categories were then ranked by the share of carts that th (Instacart / Fox News)

Along with these findings, Instacart’s "Snacktime Report" dove into the favorite type of tortilla chip: Per the Harris Poll, 58% of survey participants say scoop-style tortilla chips reign supreme.

Instacart's report also revealed the top dip in every state in America and the most popular Buffalo sauce pairings (apparently, Americans love their ranch dressing).

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America's favorite Super Bowl snacks, according to Instacart data (5)

Instacart has revealed the top snacks that Americans can't help but go back for during the big game, according to the company's data. (Instacart / Fox News)

Instacart also revealed the top 10 alcoholic beverages purchased from Feb. 5, 2023, to Feb. 12, 2023.

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America's favorite Super Bowl snacks, according to Instacart data (2024)

FAQs

America's favorite Super Bowl snacks, according to Instacart data? ›

Tortilla chips cinched the coveted No. 1 spot, while the top five were rounded out with cola, cheese blend, salsa and pretzels, respectively. The top 20 categories were established by finding foods that were in the highest share of carts during the week ending Feb. 12, 2023, compared to the rest of the year.

What is the most popular Super Bowl snack? ›

Tortilla chips took the top spot for the No. 1 must-have snack during a game day party, followed by cola, cheese dips and salsas.

What is the number 1 food consumed for the Super Bowl? ›

Chicken wings are the food of choice. According to the National Chicken Council — yes, there is a National Chicken Council — Americans consume more than 100 million pounds of chicken wings on Super Bowl Sunday alone.

What food is sold the most in the Super Bowl? ›

List Of Super Bowl Food Facts
  • 1 In 7 Americans Order Take Out. ...
  • 60% Of Take Out Orders Is Pizza. ...
  • 1.25 Billion Chicken Wings Are Eaten. ...
  • 19.4 Million Pounds Of Chips Are Purchased. ...
  • Avocadoes Are A Fan Favorite. ...
  • 10% Of Americans Use Their Grills. ...
  • Popcorn & Nuts Are Popular Snacks. ...
  • 325.5 Million Gallons Of Beer Are Consumed.

What are some of the top foods bought for Super Bowl parties? ›

Super Bowl Food: What is the most popular for parties?
  • #10- Chili. The plethora of different options for toppings and flavors makes chili a great dish for any Super Bowl party. ...
  • #9- Spinach Artichoke dip. ...
  • #8- Meatballs. ...
  • #7- Pigs in a blanket. ...
  • #6- Veggie tray. ...
  • #5- Deviled Eggs. ...
  • #4- Sliders. ...
  • #3- Nachos.
Feb 11, 2024

What are the top 5 Super Bowls? ›

Which are the greatest Super Bowls of all time?
  • Super Bowl III - Jets 16-7 Colts - 1969. ...
  • Super Bowl XIII - Steelers 35-31 Cowboys - 1979. ...
  • Super Bowl XLII - Giants 17-14 Patriots - 2008. ...
  • Super Bowl XLIX - Patriots 28-24 Seahawks - 2015. ...
  • Super Bowl LI - Patriots 34-28 Falcons (OT) - 2017.
Feb 10, 2024

What is the most popular snack in us? ›

The customer and data-centric platform HubScore recently released its Favorite Snack By State Report, showcasing the most sought-after munchies nationwide. The winner? Rice Krispies Treats.

What are the top 10 foods ordered on Super Bowl Sunday according to Doordash? ›

Here are the nationwide results:
  • Mozzarella Sticks.
  • Boneless Wings.
  • Chips & Salsa.
  • Caesar Salad.
  • Pepperoni Pizza.
  • Fried Pickles.
  • Chocolate Chip Cookies.
  • Philly Cheesesteak.
Feb 3, 2021

What is the most popular Super Bowl? ›

Super Bowl LVIII is the most-watched program ever, averaging 123.4 million viewers across all platforms, up +7% versus last year's Super Bowl which was the previous record (115.1 million).

Is Super Bowl Sunday the 2nd largest food consumption day of the year in the United States what's the first? ›

So much so that previous estimates by the U.S. Department of Agriculture put Super Bowl Sunday as America's second largest food consumption day – right after Thanksgiving.

What is the most ordered food on Super Bowl Sunday? ›

"Chicken wings are the most popular Super Bowl food, with Americans consuming 1.3 billion wings during the game."

How much does a 30 second Super Bowl commercial cost in 2024? ›

A 30-second spot to air during the 2024 Super Bowl costs $7 million It's the same price tag as last year, but over 200% more from 20 years ago.

What are the top 2 Super Bowl snacks? ›

The Top 5 Super Bowl Snacks
  • Want to know just how much Americans love chicken wings? ...
  • It's no surprise that chips 'n' dips are a super popular snack for the Super Bowl. ...
  • Another finger food idea for your Super Bowl party: good ole guacamole.

What is the #1 Super Bowl food? ›

Once again, holding the top spot in our hearts and on our Super Bowl menus—the venerable Buffalo chicken wing, our game day food champion.

What is the number one beverage consumed during the Super Bowl? ›

The commercial impact of the Super Bowl

According to estimates in the United States, approximately 75% of fans opt for beer on game day, generating an estimated consumption of 1.23 billion liters or 325 million gallons, according to reports from the Dallas News portal.

What was the most popular Super Bowl halftime? ›

Rihanna. Rihanna performs during Apple Music Super Bowl LVII Halftime Show at State Farm Stadium on Feb. 12, 2023 in Glendale, Arizona. With 121 million viewers, Rihanna's 2023 performance during Super Bowl LVII is the most-watched halftime show in history.

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